What are you Racing to Launch?
For GTM teams and Solopreneurs who want an action plan for repeatable growth
6 sprints take you from concept to customer
Starting a business takes talent and vision. RACERS™ is a 6-sprint campaign planning system combines self-assessment with AI insights to jump-start your growth journey. Our structured approach to crafting Reach, Attract, Convert, Engage, Renew, and Scale campaigns then helps you measure each step with precision!
Reach your ICP with a BIG Goal Funnel and creative outbound campaigns
Attract your buyer with an Epic Story and emotional storytelling techniques
Convert your leads with a Payoff Grid showing differentiators by persona
Engage your fans with Fast ROI Time and amazing interactions post-sale
Renew your base with Sticky Stats that drive loyalty and retention
Scale your revenue with Better Metrics that help you double down
Participant and student reviews
"Chad's content helped us launch our latest product and gave us excitement around going to market in general."
Mark (HR Tech CEO)
★★★★★
★★★★★
"Chad gave an awesome presentation, and I can't wait to implement his exercises. RACERS is so refreshing!"
Leah (Business Professor)
"RACERS is catchy. I'm game for anything that helps our marketing and sales teams execute better!"
★★★★★
Marco (CRO)